Starting New Business
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Listing Information
Amount: $25,000.00 Status: Loan created
Grade: A DTI: 24%
Lender Rate: 18% Borrower: zookruLA
Time Left: Finished State: CA
Funded: 100% Group: (No Group)
Loan Information
Loan Status: Current Origination Date: 2007-12-31 EricsCC ROI: 15%
Status History
Dec 29, 2007 Current
Purpose of loan: 
The Company is a vertically integrated apparel business based in Los Angeles, engaged in the design, manufacturing and distribution of infant and toddler hats, t-shirts, sportswear and other apparel. The company is set to launch in January of 2008 as a single high-end brand, backed by a deep partnership with Lucien Concepts (LC), founders of Mynx, a successful high-end brand of women?s sportswear launched in 2006.  The Company is poised to take advantage of exciting market opportunities in the rapidly growing high-end children?s apparel market, and plans to compete with such brands as Small Paul, Kingsley, C&C, Juicy Couture and Harajuka Lovers.

My financial situation:
The Company's founder spent 10 years in Corporate Finance, spanning her career over 3 major companies: The Clorox Company, Microsoft and Napster.  Inspired by a passion for consumer products and owning her own business, the founder decided to enter the children?s apparel market after identifying a gap in the availability of trendy hats for infants.  An idea for baby trucker hats quickly evolved into a full line of children?s apparel after connecting with business partners Lucien Concepts.  As the Company plans to launch in January of 2008 at a tradeshow called Children's Club in New York City, at which time sales and revenue will commence, the founder is confident that all financial obligations will be met on a timely basis.
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